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Is Your Resume Speaking The Wrong Language?
Here’s how to translate your achievements so they actually get noticed.


Imagine showing up in Paris armed with nothing but your best Texas drawl.
You’re polite. You’re enthusiastic. You wave your hands around for extra emphasis.
But without speaking French?
Good luck getting more than directions to the nearest airport—if you’re lucky.
And to be clear, no one is hating on that Texas drawl. Am I right all my Matthew McConaughey fans?

Still, this happens on resumes all the time.
You’re switching industries. Or you’re using internal vernacular only fellow employees understand.
You’re proud of your experience. You assume “great work is great work.”
But if you don’t translate your achievements into the language your target role understands?
You’re the loud American ordering cheeseburgers in the Latin Quarter. If you’ve ever been “that person,” you know how that goes. Not good.
Here’s the reality:
Recruiters and hiring managers are wired to scan for familiar terms.
If you’re moving from, say, retail to tech—and you’re still using “B2C marketing campaigns” instead of “D2C growth strategies using predictive analytics”?
You’re not just getting skipped.
You’re getting lost in translation.
How to Align Jargon Without Selling Out
We’re not talking about buzzword bingo.
This isn’t about stuffing your resume with fancy-sounding garbage.
It’s about realignment—adjusting your phrasing so it resonates without misrepresenting your experience.
Here’s how to do it:
Step 1: Research the Language of Your Target Industry/Role
Spend an hour studying job postings, LinkedIn profiles, and company websites for the industry/role you want to enter.
Look for repeatable patterns:
What metrics matter most?
What verbs show up again and again?
How do they describe wins?
Step 2: Choose One Resume Section to Focus On
Don’t overhaul your entire resume in one shot.
Pick the experience section that’s most transferable to your new role or industry.
Step 3: Use This Prompt
“I’m moving from [current industry/role] to [target industry/role]. Review this experience section [paste section] and help me translate my achievements using terminology and metrics that resonate for my target industry/role while maintaining accuracy.”
Step 4: Verify and Balance
Check that all new terms are accurate.
Maintain a balance between specialized and general language.
(Translation isn’t about pretending you have experience you don’t—it’s about highlighting the experience you do have in a way that makes sense.)
Example in Action
Original:
Led B2C marketing campaigns for retail company
Enhanced:
Orchestrated data-driven D2C growth strategies leveraging predictive analytics and behavioral segmentation, achieving 284% YoY revenue growth and 42% reduction in customer acquisition cost
See the difference?
One sounds like you’re handing out coupons at the mall.
The other sounds like you’re running a growth machine at a high-performing tech startup.
Same human.
Same accomplishments.
Different language. Different opportunities.
Bottom Line
If you want to break into a new industry/role, you can’t just show up speaking “you.”
You have to show up speaking them—fluently, confidently, and authentically.
Anything less, and you might as well pack your bags and head home.
The right words open doors. Let’s make sure you’re knocking—in the right language.
Want more prompts like this to help you level up your career? Catch up on Prompts 1–7 here.
🔁 Share it. Save it. Level up your resume.
See how happy they are when you speak their language? Be like this guy.
Know someone who needs help with translation? Send them Prompt #8 and be their hero.
And if you’re not subscribed yet? SUBSCRIBE here.
Go get ’em. 🚀
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